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- USA (Tennessee) - Rebranding and Implementation Plan Services - Deadline October 30,2018

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Posted Date : October 12,2018
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-10006
Government Authority located in Tennessee; USA based organization looking for expert vendor for rebranding and implementation plan services.
[A] Budget: Looking for proposal
[B] Scope of Service:
(1) Vendor needs to research, create, and develop a rebranding and implementation plan services.
- Research will be the basis for the development of the brand concept, creative elements, and the overall rebranding initiative, identify key departments within city athletic club such as aquatics, training, kids, group fitness, analysis of current efforts and existing creative elements such as logos, taglines and creative designs, analysis of competitor marketing strategies (local and national fitness leaders) and identifying metrics to measure the success of the branding and implementation efforts.
- The consultant will develop strategic objectives that will include implementation, management and ongoing promotion of the brand to include promotion of the use of the brand among various departments while maintaining brand integrity, maintenance and consistency of brand image and messaging while providing suitable flexibility for various target audiences and recommendation of ways to articulate the brand both internally and externally.
- The consultant will develop creative elements that may include design concepts, logos, typography, colours and other products to support the overall rebranding initiative, creative options must be delivered with a style manual and guidelines for use and the capability of use in the following internal marketing templates, print collateral, facility branding, current website branding integration and external signage.
(2) A pre-proposal conference will be held on October 17, 2018.
(2) All question must be submitted in written no later than October 23, 2018.
[C] Eligibility:
Onshore (USA Only)
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office premises.
Budget :
Deadline to Submit Proposals: October 30,2018
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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